CULTURE & HERITAGE AWARD (NEW)
SUBMISSION
The Graduate Fashion Foundation acknowledges global race inequalities and disparities and the impact that they may have on the lived experiences of people of colour. This award has been created to give students a platform to promote an awareness of the vital global conversations that address race and ethnicity, highlight the limited representation of people of colour within leading fashion industry roles and create a new pipeline of talent into the fashion industry.
The award will celebrate and acknowledge final major project work that demonstrates an enhanced knowledge and understanding about the lived experiences of people of colour. The work must reflect a culturally informed perspective that challenges race inequalities and celebrates the global contributions and lived experiences of people of colour. We are looking for active change agents towards issues surrounding race, culture and heritage. The award is open to ALL final year students, from ALL backgrounds, across ALL fashion courses registered under GFF membership.
The winning work must provide a refreshing and innovative direction that addresses race and ethnicity in relation to the lived experience of people of colour and any of the following:
Challenges race inequality
Protests against race inequality
Protests for inclusion
Creates an awareness of lived experiences
Presents the influence of culture and heritage
Includes historical, political and contextual knowledge and understanding around race
Demonstrates the global impact of colonialism, exclusion and exploitation
Works towards progressive change within the fashion industry
Demonstrates the positive global contributions of people of colour
DIGITAL CRITERIA
It should illustrate ground-breaking thinking that the UK is renowned for. The work will be judged on the following.
Cultural and heritage content
Visionary thinking, passion and courage
Authentic, resourceful, creative enquiry
Be part of a global conversation that everyone is open to joining
Pioneering influencers of the future
Innovator, an individual who is leading the way
An inspiring voice
Fashion Commentary / Research
Students will not be judged upon the quality of the page images, but the content of the page
Full digital submission only
A submission of no more than 15x pages for the nomination for shortlisting. The full project will be displayed for the final judging session.
The nomination can be a maximum of 10mb, illustrating the final project and a supporting statement.
PROCESS
The Culture & Heritage Award will be judged in two stages. All nominated students will have to submit a submission and a supporting statement for scrutiny at the pre-event shortlisting by industry experts.
Part 1
Monday 17th May, 2021 18:00 - Deadline for submission, academic staff are to nominate 2 final year students
Selection
Industry experts will shortlist 10 students from entries submitted
Thursday 27th May, 2021 - The names of the shortlisted students will be announced
28th - 31st May 2021 - Shortlisted students must send via WeTransfer to Graduate Fashion Foundation their full completed entry (body of work/project) for the final judging panel to view digitally
Thursday 3rd and Friday 4th June 2021 - Awards Judging in central London