Submission:

Fashion illustration plays a huge part in all aspects of the fashion industry. Graduate Fashion Foundation is proud to support the creative practice of fashion illustration and recognises the value it holds. We are keen to support graduates in communicating their collection design concepts through fashion illustration and celebrate the presence of the ‘illustrated image’ in the contemporary fashion industry. The brief is deliberately left open to encourage innovation.

GFF will accept three exceptional illustrations per entry, all from the graduate’s final project work.

Criteria:

  • Demonstrate creativity and imagination

  • Quality of execution and demonstration of technical skill

  • A professional presentation

  • Use of artist material whether digital or physical illustration

A supporting statement that explains the nominated student’s entry from concept to realisation including the art materials and mixed media used.

The nomination can be a maximum of 10mb, illustrating the final illustrative work and a supporting statement.

An initial digital submission for the nomination shortlisting. Physical work can be displayed for the final judging session.

Process:

The Fashion Illustration award will be judged in two stages. All nominated students will have to submit a supporting statement for scrutiny at the pre-event shortlisting by industry experts.

Part 1:

Monday 20th May 2024, 18:00 hours - Deadline for submission, academic staff are to nominate 2 final year students.

Selection:

An Industry expert will shortlist 12 students from the entries submitted. Thursday 30th May, 2024 - The names of the shortlisted students will be announced.

Part 2: Judging

Awards Judging will be onsite at GFW in central London. Shortlisted students must bring their full entry for the final judging. This can be physical work plus digital elements if required. The judging will be an opportunity to talk through the students work, ideas and answer questions from the judges.

All nominated students must attend the full judging day during GFW and ensure they attend all talks, meetings and judging sessions as well as the end of day Awards Presentation and celebratory networking event. Winners will receive promotion across the GFF networks.